Student retention is crucial for any college or university. When it comes to teaching an on-line course, instructors have to recognize that this is a completely different setting than that of a face-to-face classroom. Your only connection with those students is via the course delivery system, and that can be a bit intimidating, especially for those who have not taught in that environment. In developing your on-line class, the organization of that course must be straight forward and easy to navigate. Your delivery of that course, as the course unfolds, must be student focused and task driven. Instructors must recognize that these are most likely working adults who have lives beyond the classroom. In structuring your course, you want to get to the point, where the “instructional” questions asked are few to none, because the students know exactly when the deadlines are, and there are clear directions for them to follow. This no-nonsense approach will allow you to actually TEACH, instead of having to constantly revise or instruct. The tools are simple, and they work!