Create Your Course Brand: Designing a Cohesive (and creative!) Look and Feel for Your Online Courses

Online courses can be text-heavy, bland, and sometimes, boring. Building engaging graphics provides visual appeal and polish, and cues students to important information. This workshop will introduce you to free online tools (that don’t require a graphic arts degree!) for creating an innovative brand for your course. Just as important as the tools is the design training that can help prevent a graphic disaster! During this presentation, we’ll provide some targeted advice to participants to help them design graphics that are elegant and cohesive, and that work across a variety of platforms, including mobile devices. We’ll explore: limiting color to create a “brand” for your course, using graphics to help – not harm, including text in images and graphics, creating images to signal transitions in the course and help with course navigation, and creating infographics to support student learning. Online teaching and learning does not have to be boring and bland. Add some spark to your course by creating your own academic brand! For more info visit our presentation resource at http://bit.ly/CYCB_TS.